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Business FAQ

Who puts on First Fridays on 4th?

The City of Santa Rosa’s Art District and Department of Economic Development, in conjunction with private business, art institutions and artists.

What is First Fridays on 4th?

First Fridays on 4th is the city’s revamped First Friday Art Walk.

Where does First Fridays on 4th take place?

Along the 4th Street corridor through downtown Santa Rosa, both East & West of Highway 101, or as they are more traditionally called: Old Courthouse Square and Historic Railroad Square.

When does First Fridays on 4th take place?

The first Friday of each month, May to September 2009, from 4 PM to 8 PM.

Why does the city sponsor First Fridays on 4th?

The short answer; to drive business and support the arts. By joining together the economic engine of the arts, the recently created Arts District … Downtown Santa Rosa, the power of shopping local and a targeted marketing campaign, the City of Santa Rosa believes downtown Santa Rosa is becoming a place to enjoy culture. First Fridays on 4th further reinforces this branding message within in Santa Rosa and Sonoma County.

How can we help?

This is the most important aspect of First Fridays, the City of Santa Rosa helping you!

For local business, we advertise downtown Santa Rosa as a destination for shopping, dining, entertainment and free Art in the Squares during the summer months.

We can publish what you are doing. Send us your press releases, business biographies, event information or anything else you would like to get out to the public that will help your business. By Fax: 707-570-0128 By Email: fridays@newartsproject.com

Marketing assistance. We are here to help you flesh out that special event. Dream up an event to get people into your business. Or point you in a direction for marketing assistance. Again, marketing downtown Santa Rosa as a destination is one of the principal goals of First Fridays on 4th. Contact us at: fridays@newartsproject.com

In addition to the above activities, First Fridays on 4th maintains a blog at: FirstFridaysOnFourth.com and a social media site on Facebook.